The memo also discussed efforts to reach out to Hispanics by labeling support for same-sex marriage a concession to ‘Anglo' culture and a plan to get Latino celebrities to do television ads.
"We must interrupt this process of assimilation by making support for marriage a key badge of Latino identity - a symbol of resistance to inappropriate assimilation," the document said. Following the memo's release, NOM issued a statement saying the group has "worked extensively with supporters of traditional marriage from every color, creed and background." Like North Carolina, Minnesota voters will consider a constitutional amendment banning same-sex marriage. Maine's referendum considers whether to allow it.
Same-sex couples can currently marry in the District of Columbia, New York, Iowa and four New England states, including Massachusetts, Connecticut, Vermont and New Hampshire.
Gay marriage laws have also been passed in Washington, effective June 7, and Maryland, effective in January 2013.
(Editing By Barbara Goldberg and Dan Burns)
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